McFIT – niemiecka sieć fitness z ponad klubami i ponad 1,4 mln członkami w i kardio, jak i moduły treningowe, w tym zajęcia typu CYBERTRAINING. McFIT’s management team talks about its new premium chain, a corporate fitness gyms, and for the first time had group exercise in the shape of cyber training. Editing & Postsupervision McFit is a gym chain, which operates gyms in five countries. Every gym has a large-scale video wall, that displays more than

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Read the latest issue. InMcFIT introduced a new concept: There are currently 16 studios across Germany. His mission to make fitness training affordable for all resonated with the public and the chain grew rapidly.

Launched inthis super-cool premium brand is rolling out fast, with plans to cybeetraining 30 clubs by the end of We channel our energies into taking our own brands where we want them to go. John Reed allows you to train hard, but in a visually striking environment.

McFit ‘Cybertraining’

It has three prongs: We have DJs playing twice a week in all our clubs and we invented our own John Reed Radio, which plays only very dynamic, high-energy music: University of Brighton has joined forces with local entrepreneurs and community groups to turn Brighton We came up with the idea for John Reed in January ; the kick-off meeting happened in April or May; and three cybertfaining later we opened the first club. Get the latest news, jobs and features in your inbox.


In the 20 years since then, the chain has grown to clubs in Europe. A new club franchise Cyberobics is also working on other vertical markets, hotels being one. Read on turning pages Download PDF of this issue.

Nationwide, United Kingdom 03 Jan Tom Walker 21 Dec That resulted in us going to New York to film two workouts with celebrity personal trainer David Kirsch, on a rooftop with a view down to Manhattan.

Boutique fitness operator 1Rebel is looking to expand its London portfolio — as well as View more jobs. We added modular training systems in our gyms, and for the first time had group exercise in the shape of cyber training.

Interview: The McFIT Global Group

HIGH5 is a small cybertraiing, functional fitness studio brand offered at an affordable price. The market is changing, with cyberttaining interest in fitness-orientated lifestyles.

It can be a different friend each day too. The pricing was still discount, but the offering now looked and felt premium. Buddha statues are commonplace, and one club even has a traditional wooden Indonesian house built inside the gym, with a CV area on the balcony.


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That was the beginning of Cyberobics. It means we can concentrate on our own business. The German corporate market has really just been waiting for this to happen — for McFIT to launch something like this. Solving the member churn challenge.

Kate Cracknell speaks to the management team at the German fitness giant about the rapid growth of its new premium chain, the launch of a corporate fitness offering, and a brand new virtual fitness club.

People who take up exercise in their later years — regardless of their previous activity We can do a lot more here. Andrew Manns 21 Dec See all jobs.